Sony lowers its profit projection as the games industry struggles
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Sony is now worried that the franchise is so popular that it can “influence users to pick a console platform that can run the game, and with Microsoft's acquisition of Activision, the series runs a risk of being exclusive to Xbox.” However, Microsoft doesn’t intend to make Call of Duty an Xbox exclusive as it can raise antitrust issues for the company. Moreover, the company has added that no one can replicate what COD can offer and gaming studios can't create a title that can compete with the series.
As per the report, Sony said that COD is “one of the biggest franchises of all time with nearly 20 years worth of history. Sony’s biggest concern Microsoft’s biggest gaming rival has stated that Call of Duty is the “only video game IP to break into the top 10 of all entertainment brands among fans, joining powerhouses such as Star Wars, Game of Thrones, Harry Potter, and Lord of the Rings,” the report (which was originally in Portuguese) suggests. Microsoft’s $70 billion deal to acquire Activision Blizzard is “currently undergoing legal procedures in over 20 regulatory commissions such as the FTC and the European Commission for their approval,” reports IGN. According to a report by VideoGamesChronicle (first spotted by ResetEra), the regulator body is currently investigating Microsoft’s acquisition of Activision Blizzard which includes questioning several third-party companies like Warner Bros, Amazon, Ubisoft, Bandai Namco, Riot Games and Sony among others. After being questioned by a Brazilian regulatory body, Sony recently said that Microsoft’s proposed acquisition of Activision can influence users' to “switch consoles”.
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